Brand Identity
Hi, welcome back to the blog. Today we're discussing the brand identity. Brand identity is a system used to guide how one influences...
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The 7 Font Rules
Hi there. Today we're covering why fonts matter. Font choice is undoubtedly crucial in the communication of your brand. Check out some...
Font Psychology Revisited
Hi there. Today we're building upon a previous blog post. Font psychology is the study of how different fonts impact emotions....
Font Psychology
Hi there. Today we're building upon last week's blog post. Font psychology is the study of how different fonts impact emotions....
Length Matters
Hi there. Today we're covering why your length matters in regards to the word copy you use when creating content. I will give quick tips...
Get Your Brand Elements Checked
Hi there. Today we're revisiting the essential elements every brand should have. Design is the silent ambassador of your brand. —Paul...
Color Psychology
Hi there everyone. Today, we're revisiting color and how we perceive what certain colors mean. Color does not add a pleasant quality to...
Has Your Logo Passed The Logo Test?
Hi there, everyone. Today, I'd like to provide a list of questions to walk through to know if your logo is right for you and your brand....
What's a Brand Ladder?
Info source: Creative Strategy & the Business of Design by Douglas Davis Hello there. Today I'd like to briefly discuss what I learned...
Let's Talk Segmentation
Info source: Creative Strategy & the Business of Design by Douglas Davis Hi there. Today I'd like to briefly discuss another left-brained...
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