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Why Hire A Graphic Designer?

Image Source: Unsplash

You're a new business to establish yourself. Or you're an established business looking to reestablish your brand. The problem is you're unsure on how to brand yourself to the public.

So what options do you have? First, you could DIY (do it yourself) after a few Google searches and YouTube video tutorials, but you don't have the time and energy. Second, you could hire a freelance designer from an online sources such as Fivver. However, do you trust someone you've never formally met? Finally, you could hire a professional graphic designer with years of experience under his/her belt that saves you time, gives you what you need, and saves you energy.

Below, read in-depth how a graphic designer can boost your business and brand.


1. Improve Employee Pride

Employees are more likely to stay at a company when they identify the mission statement and feel that they are a part of something bigger than themselves. One of the best ways to improve employee pride is to provide custom apparel.

2. Save Time

Imagine spending the money to print a thousand copies of your company newsletter, only to realize that the colors of your logo are wrong. Hiring a graphic designer means you won’t have to worry about unwelcome surprises once you print or publish your content.

3. Save Money

Graphic design is an investment in your company. While we understand you may have a limited budget for marketing, you’re actually much better off hiring a professional graphic designer than asking an amateur or hobbyist to design a new logo for free or for cheap.

Poor-quality design can leave a bad impression on prospective customers, affecting your profits in the long run. By hiring a professional graphic designer, you can ensure you’ll receive high-quality results at a fair price.

4. Create Successful Marketing Tools

Graphic design can help you meet the goals you set for your company, whether it’s increasing product sales or improving employee retention. A graphic designers will evaluate your goals and come up with the best designs for print and digital media to help you achieve them.

5. Attract Prospective Customers

Advertising is everywhere your look, from your smartphone to the billboards you pass on your morning commute. With an over saturation of advertising, it’s important to invest in high-quality graphic design just to stand out and stay relevant.

You only have a few seconds to grab someone’s attention and convince them to buy your products or services. A professional graphic designer can help you accomplish thais more effectively.

6. Be Memorable

What is your brand’s personality? What is your company’s unique selling point? You’ll need to answer these questions and more if you want to target a specific type of customer or expand your reach.

Most customers buy the same products and services because they identify with the brand’s personality. Graphic designers can help you create designs that communicate a lot about your company’s values and target audience in something as small as a logo.

7. Strengthen Your Brand

High quality graphic design will strengthen your brand and help you stand out from the competition. At JI Designs LLC, I can help you create a logo or other marketing materials that make your company’s products instantly recognizable.


Posted by Jonathan Irving of JI Designs LLC on 01/16/21. This post is inspired and credited from SportingU. Click link here.


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